The Changing Scene of Academic Advising
In his plenary speech given at the NACADA National Convention in 2003, Chancellor Mark Yudof identified three key features found in institutions progressing toward improved advising services to the student consumer: reduced advisor-advisee ratio, a university-wide characterization of students as consumers of services, and the transformation of advising into a profession recognized throughout the institution. Suggestions for furthering the facilitation of student success include transparent and accurate retention and performance records, institutional evaluation of student success, and a prevailing attitude that each student can succeed.
Contributor Notes
Mark G. Yudof was appointed Chancellor of the 15-campus University of Texas System by the Board of Regents on June 21, 2002. His tenure as the ninth chancellor of the system began on August 1.
Yudof came to the Chancellor's office from the University of Minnesota, where he had served as President since July 1997. Previously, he was a faculty member and administrator at the University of Texas at Austin for 26 years, serving as Dean of the School of Law for 10 years and as the university's Executive Vice President and Provost for 3 years.
Yudof, a graduate of the University of Pennsylvania, is an authority on constitutional law, freedom of expression, and education law. He has written and edited books on free speech and gender discrimination, and most recently completed the fourth edition of his co-authored book, Educational Policy and the Law. He is a fellow of the American Academy of Arts and Sciences and a member of the American Law Institute. He also serves as a member of the advisory board of the National Institute for Literacy.
